Sunday, February 17, 2008

Marketing to residents living nearby

Dear Mr. Tan,

I have set up a retail shop. I wish to look for the names and telephone numbers of people living in my area. I wish to carry out target marketing to get them to come to my shop. Is there a telephone book that is sorted by address?

REPLY

You can buy a CD that contain the name and telephone number of people living in a specific area, sorted by address. More details can be found at:
http://www.tankinlian.com/database/index.html

Wish you all the best in your marketing.
at

2 comments:

  1. AnonymousFebruary 18, 2008 6:10 AM

    Does the CD provide mobile phone numbers?

    ReplyDelete
  2. Tan Kin LianFebruary 19, 2008 2:09 PM

    The CD does not cotain mobile phones. It contain addresses and fixed line numbers.

    You can use the database as follows:

    1. Select your target market.
    2. Send a letter to the people in the selected addresses.
    3. Follow up with a telephone call.

    If you handle this well, it can be more effective than participating in a road show.

    ReplyDelete