Wednesday, January 29, 2020

Make it easy for customers to give feedback


Most organizations in Singapore adopt a crazy way for customers to give feedback.

They make it very difficult. They discourage online feedback and ask many unnecessary and troublesome questions. And they follow up with an automatic acknowledgement stating that the customer will get a reply within several days.

2 comments:

  1. Most took feedback as an exasperated complaint rather than analysing the cause to prevent it happening again. Even when they respond they twist it the fault is yours. Or the reply seem standardized with a lot to say but said nothing. We cannot legislate some are just pure stupidity who have nothing good to do than just complain contributor to problems.

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  2. When they reply to feedback most would have approval from legal team to go through to make sure that there is no admission of liability for future references. To conclude one can never get a straight answer.

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