We are delighted to be awarded the Insurance Website of the Year in the 9th Asian Insurance Industry Award.
Our new website was designed by an internal project team comprising of our young officers. Our aim is to provide information that is easy to access and can provide useful information to the public. We adopt a practical approach in the design of our website, and avoid the excesive use of graphics, to reduce the downloading time.
We have a website in English, Chinese and Malay to cater to our customers who are familiar with the common languages in Singapore.
Our website now attract 10 million hits each month. It continues to grow rapidly each month.
The website will be the core of our business strategy for the future. It will be the central source of information for our customers, agents and employees. It will contain information about our products, practice notes, forms and other materials. All parties will refer to the same source of information. This will provide transparency and consistency of practice.
The website will be expanded to allow transactions to be submitted. We will actively advertise our website, and will attract more visitors.
Tan Kin Lian
Chief Executive Officer
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