Sunday, February 17, 2008

Marketing to residents living nearby

Dear Mr. Tan,

I have set up a retail shop. I wish to look for the names and telephone numbers of people living in my area. I wish to carry out target marketing to get them to come to my shop. Is there a telephone book that is sorted by address?

REPLY

You can buy a CD that contain the name and telephone number of people living in a specific area, sorted by address. More details can be found at:
http://www.tankinlian.com/database/index.html

Wish you all the best in your marketing.
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2 comments:

Anonymous said...

Does the CD provide mobile phone numbers?

February 18, 2008 6:10 AM
Tan Kin Lian said...

The CD does not cotain mobile phones. It contain addresses and fixed line numbers.

You can use the database as follows:

1. Select your target market.
2. Send a letter to the people in the selected addresses.
3. Follow up with a telephone call.

If you handle this well, it can be more effective than participating in a road show.

February 19, 2008 2:09 PM

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